In-store digital touchpoints for personalisation and engagement
Give every customer the unique and personalised shopping experience they deserve via frictionless digital touchpoints
In-store digital touchpoints for effective data capture, engagement and retention
Each of our digital touchpoints serves a dual purpose of providing meaningful benefits to customers while collecting data and generating customer insights.
01
Collect customer data
Identify in-store customers and capture zero-party and first-party purchase, personal, behavioural and interaction data anonymously and frictionlessly. Combine captured in-store and online data to create granular customer profiles and derive actionable AI-powered insights and predictions into customer behaviour that power marketing and operational decisions.
02
Personalise interactions
Engage digitally with customers in-store and post-purchase using a range of interactions from digital receipts through wallet passes, Whatsapp and more. Give your customers that warm, personalised feeling with offers, product recommendations and useful information based on their omnichannel purchase and behavioural history.
03
Boost customer satisfaction and loyalty
Leverage the insights into your customers behaviour, needs and preferences to continuously improve and personalise your interactions and offers, further driving customer satisfaction and loyalty.
How it works
Elevate the customer experience without the overheads of apps, sensors or cameras
Physical stores are the space for customers to experience brands and products. The right in-store touchpoints can meet and exceed customer expectations with convenience and personalisation without incurring significant costs.
With refive you can leverage the customer’s smartphone for frictionless digital interaction in-store from entry to exit, before, during and after the purchase.
Smart Store Assistant
Start or continue building the customer relationship from the moment they step into the store.
A QR code (or NFC tag) as a digital touchpoint at the store entrance takes the customer to a digital interface of your store
Provide Wifi access
Provide a store map
Deliver personalised or general offers
Introduce store visitors to your digital offerings such as loyalty programs, custom app or digital services
Collect marketing opt-ins
Smart Product Assistant
Inspire your customers and help them make informed shopping decisions. A QR code (or NFC tag) as a digital touchpoint near/on the product takes the customer to a digital product page which enables customers’ independence and self-sufficiency through:
In-depth product information
Option to "request staff assistance"
Recommendations of similar and complementary products or services
Info on product availability in-store and online
Virtual try on
Product reviews
Option for NFT purchase
Digital Receipts
Make the last interaction in-store the doorway to ongoing engagement. A QR code (or NFC tag) as a digital touchpoint at the checkout delivers a smart receipt in the mobile browser:
Provide helpful information per item purchased
Recommend complementary and similar products
Convert customers to your digital offerings such as loyalty programs, custom app or digital services
Enable post-purchase engagement with digital receipt delivered to email, wallet pass or whats app
Why refive?
Impress customers at every touchpoint
Customer-friendly
refive’s digital touchpoints are convenient, unobtrusive and secure – customers choose when to interact and share data via their own device when ready.
Versatile
Suited to both experience-focused and mission-focused shoppers, to those who want to have or want to avoid staff interaction
Affordable
No cameras, sensors, big touch screens or expensive hardware necessary
Integrated
refive integrates with many marketing and CRM tools and can connect to other company databases or software via API. See more about integrations here.
Compliant
Capture zero-party and first-party data along with customers’ consent. Create anonymous profiles and put customers in control of their privacy.
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